The Interactive Training Center is a membership based, online training center for hoteliers and innkeepers who want to learn how to manage their own marketing. The training center is based on the Occupancy Builders Hotel Marketing System™, a proven hotel marketing system for increasing occupancy and revenue while lowering marketing costs.

The modules within the Interactive Training Center utilize both text and videos. All modules have been edited by marketing novices to ensure ease of use and understanding. Members also have unlimited direct e-mail access to Occupancy Builders to help them, one-on-one, with any questions they have about training module topics. The training center provides step-by-step guides to implementing the Occupancy Builders Hotel Marketing System™, as well as the theories behind the techniques taught. The Interactive Training Center is designed to bring beginners and intermediates up to an advanced level of Internet marketing proficiency.

Training modules included in the Interactive Training Center:

The Basic Principles of The Interactive Training Center

In order for users to get the most out of the training center, each training module follows three basic principles:

Easy To Understand
We recognize that no one will be able to implement strategies that are not properly explained.
Beginner to advanced levels of techniques are covered in the training, broken into practical, easy-to-follow modules that also explain the reasons and theories behind each strategy. Helpful videos are posted where additional explanations and illustrations are needed.

Additionally, every training module has been edited by people who previously knew nothing about Internet marketing to ensure its ease of use. Finally, we offer one-on-one e-mail assistance for any questions you may have. We will do whatever we can to help you understand and succeed!

Easy To Implement
Not only is the training simple to understand, but the concepts are laid out in an easy to follow, step-by-step format so you can implement them with ease. We provide you with the game plan and
implementation strategy, so you can quickly begin applying the marketing strategies you learn to your business.

As fellow innkeepers, we understand that marketing strategies must be realistic to implement, taking into consideration budgetary issues and the time constraints inherent in innkeeping. The techniques and strategies that our marketing system utilizes are realistic to the hosptitality industry and the realities of being an innkeeper. For example, most marketers will tell you that you should be blogging. Given the time restraints of inn keeping and staff limitations, is maintaining a blog really the best use of your time? Are there more efficient places for you to exert your efforts?

We explore a number of useful topics just like this so you can make the best decisions for your inn with confidence. You will learn how to take market share away from your competitors, eliminate advertisements that aren’t working and how to tell the difference between legitimate sales professionals and unethical salesmen peddling schemes that are a waste of your money.

Proven Results
Every technique we teach is proven in the real world to generate traffic to an inn's web site and increase bookings. The Occupancy Builders' Hotel Marketing System™ is not just theory and we have proven it. Now you can learn the exact same techniques that helped us increase an inn’s revenue by 120% and decrease the marketing budget by thousands of dollars in one year...all during the worst recession in generations!

Another benefit of training with a system designed by professional marketers and innkeepers is that you benefit from our experience. We have spoken to hundreds of guests on vacation, seen first hand how they react to different marketing tactics, and sought their input in many ways. We’ve had successes and failures in the real world of hospitality. Now, you can learn from our failures and benefit from our successes.

These are real world, verifiable results seen by a retreat center during the first year of using the Occupancy Builders' Hotel Marketing System. These results were seen during the height of the recession, and do not reflect the large gains seen in revenue from other on-site services which are not publicly available numbers: