About Occupancy Builders
Internet Marketing Training For Innkeepers, By Innkeepers
Occupancy Builders was established after the founders developed
a tried and proven system for marketing a hospitality property in
the 21st century, now called The Occupancy Builders’ Hotel Marketing
System™. Once they realized that few innkeepers actually had access
to this type of quality information and that many of those people were
hurting to keep their businesses alive in a changing business environment,
Occupancy Builders was born.
This company was founded for the sole purpose of being the highest quality resource
for those in the hospitality industry who want to take an active role in their
future success. Therefore, Occupancy Builders will always maintain three primary
ideals for its business:
Integrity – All business dealings will be honest and straight forward.
If we can not help you, we will tell you. We will not lie, oversell our abilities,
provide falls or misleading information, sell services we know are ineffective, or
in any way do anything to compromise our integrity with you.
Accuracy Of information – Internet marketing is a rapidly
evolving industry. A major motivating factor in the founding of this company
was experiencing firsthand the outdated and ineffective marketing information
that was being sold to innkeepers. We will not make that mistake. Occupancy
Builders will maintain its ideals of only providing cutting edge marketing advice
that accurately reflects what a lodging marketer can truly expect from a specific
technique, good or bad.
Value – We believe that any hospitality marketer
who wants to take an active role in their future success should have access to the highest
quality information at an affordable price, regardless of the size of property they are
marketing. While our pricing must be high enough to deter flighty bargain hunters who
don’t value our time, they will never be so high that a serious innkeeper of a small inn
can not recoup those costs quickly and exponentially from the significantly higher occupancy
and revenue they will see by implementing the Occupancy Builders Hotel Marketing System™..
The People Behind The Company
Jason Louis, Founder and President
Formerly the President of At Home Expressions, a print media company, Jason Louis’ primary area of focus is Internet marketing and strategy.
He developed the Occupancy Builders Internet Marketing System™, a marketing system for the hospitality industry that has been proven to increase
occupancy and revenue, even in challenging economic conditions.
Tracey Louis, Content Manager and Public Relations Specialist
Formerly Chief Marketing Officer of At Home Expressions and Business Manager
of Rainbow Hearth Sanctuary and Retreat Center, Tracey’s primary focus is print
media, public relations, and copy creation. This includes identifying new advertising
venues, development of print advertisements, obtaining free media coverage such as newspapers
and magazines, and the creation of articles and on-line content.
Tom Fox-Marnick, Lead Designer
Tom has worked as a graphic artist his entire life. He has
worked for some of the largest names in the industry including
Disney, Warner Brothers, and Nickelodeon. He is responsible for
the creation of on-line graphics, business logos, and print illustrations.
Becky Perry, Lead Programmer
Becky is a highly accomplished computer programmer
mastering several coding languages including HTML,
CSS, Flash, PHP, and MYSQL. She is responsible for
building the web sites, creating custom programming,
and incorporating artistic and functional Internet
components seamlessly.
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